In The Beginning...

After the development of Shiraz NYC, Shiraz FL, and the most recent partnership with Michael Rogers PR, many friends and colleagues began telling me the next thing I should create is a blog. I realized that it would be very important for me to make sure that I begin this blog when I begin my journey back to Israel. The timing is symbolic as I approach the seventh anniversary of being in business while Israel celebrates their 60th anniversary. Israel is where my life started and I felt that this would be the perfect jumping off point for me to allow my readers to get a clear glimpse into my past and how that shapes my present and my view of the future. As I embark on this two week trip with friends, I will write to you all about the choices that I have made and how I came about making them, also providing one with an insight into how I edit my life. The key element of this ongoing blog will be to make my vision accessible to everyone.
Traveling back to Israel is an important thing for me to do. I will have the luxury of traveling with great friends introducing them to Tel Aviv, the beautiful Mediterranean coasted city and Petra among other places. I will be guiding you along this journey of ours giving you an idea of our experiences ranging from our time on the eleven hour flight to the evenings at the gorgeous apartment five minutes from the beach to the place where I was born thirty three years ago. I finished three years in the Israel Army before becoming accepted into Technion, the MIT equivalent. I began on a path very different than the one I am on today, heading into medical school; yes to become another Jewish Doctor!! Eventually my goals changed, I moved to Manhattan nine years ago where I began traveling down the road I am currently on now.
I will be guiding you throughout this blogging process with the challenges that I face in creating some of the most spectacular events and how to recreate them on your own. Follow me along the process of designing my new apartment giving you a glimpse into my world, providing you with an insight into what I do and how to bring it into your life making it your own. I will also keep you a float on the best home design furnishings, restaurants, travel destinations and more that I find worth sharing, allowing you to see the beauty in all that I see. Get on board for this wonderful journey.